The Platform -

Our Intelligent Guided Sales platform will help you drive conversion rate optimization

Conversity created our platform for brands like yours that want to offer a smarter, more personal and human customer journey.

Explore the platform
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As easy as 1, 2, 3...

Whether you start small, or roll out across all your channels, deploying our platform is easier than you might think.

Choose your package

Choose from Simplicity, Select, the more bespoke Signature or Synergy exclusively for Brands on 3rd party sites. We will co-create a dynamic journey to drive conversion using mindset, product data and much more.

Data integration & build

Not only is it easy to integrate your data and systems, but we can help enrich your data to provide more insight into your customer's mindset. We'll also take care of getting the platform working consistently across all your channels.

Insights & ROI

You'll get a dashboard of real time insights as well as all of the key metrics: Conversions, ATV, Engagement and NPS.

How our platform works

Our platform combines sources of customer and product data, together with real-time relevant intelligence, and configured business rules – effortlessly adapting journeys accordingly across channels. We've created Simplicity and Select; the quickest and easiest ways to drive ROI, Signature; our more bespoke option and Synergy exclusively for Brands selling through partner sites.

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Easy setup
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Get ahead with our IGS platform

Conversity have industry-leading experience of combining cutting-edge tech expertise with the changing needs of customers to drive satisfaction and conversion. The benefits of our IGS platform include:


Driving KPIs

Dynamic journeys, delivering personalised solutions to drive traffic, conversion, order values cross-sell and upsell.

Data enhancements

Integrating crucial data to the purchase journey, enrichment, optimisation, collection and analysis.

Improved NPS scores

Getting customers to the right decision faster breeds satisfaction. We have a proven track record in boosting net promoter scores.

Device agnostic

Whatever the channel, your customer gets the ultimate experience, tailored with real-time relevance to their mindset in the moment.


We can work collaboratively so your IGS is a seamless part of your brand, tailored to what your customers expect.

Best of breed UX/UI

Deploy with peace of mind that we have best of breed UX and UI covered.


Our algorithm is smarter; it combines personalisation with real-time relevance. Customers convert more based on historical behaviour.


Marketers need transparency with data that’s meaningful. Our platform lets them analyse trends and see what’s worked.


When experiencing your brand, customer confidence breeds from cohesion. Our platform seamlessly integrates across touch-points.

Why choose Conversity?

Conversity work collaboratively with you to propel business growth. Our technology is fast and easy to launch. We can bolster your tech capabilities, or free up your time to focus on your roadmap. Either way, our expert help can expedite your customer experience improvements and is effortlessly integrated.

How we stack up



Pioneers in Intelligent Guided Selling

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Consumer psychology-led journey design

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Expertise in dynamic question sets

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Proven journey design best practices producing ROI

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Access to evolving technology through our roadmap

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Experience that enables fast speed of deployment

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On-going analysis of customer journey results

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Consultation on consumer behavior and attitudes

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Access reporting dashboard for real-time insights

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Data preparation, cleanse & enhancement services

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Reliable SLAs and secure ISO 27001 accreditation

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Having Conversity’s IGS tool in place has been incredibly powerful in helping us maintain those all-important connections with our customers. With the Skincare Advisor, we feel we’ve empowered our customers to browse, select and purchase products with the utmost confidence, while still retaining the human element of the experience that is so important to our business.

Intelligent Guided Selling has been transformational; we have seen a huge increase in customer engagement online helping develop the customer relationship that is critical to our business.

Thanks to the Conversity tool, we have greater insights into our customers’ behavior, which has given us an extra edge when it comes to launching new products, updating offers or maximizing cross-sell opportunities. This flexibility is integral to the way we operate, and Conversity has ticked all the boxes in this respect.

Our aim was to guide consumers, to simplify their purchase decision. However, the level of data insights that enriches the digital audience preferences with Conversity's IGS tool is amazing.

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We are Conversity – the Intelligent Guided Selling experts

We offer omni-consistent, easily integrated and configured technology that uses current customer motivations with personalisation. For a journey presenting relevant recommendations and add-on opportunities, for your customer at that moment.