How Should Brands Prepare for Online Christmas Gifting?

African women shopping Christmas presents online at home

Gifting is big business and there has never been more pressure on brands to get it right, or more at stake after a turbulent year to date. Shopping behaviors may have shifted, but shoppers are still eager to buy gifts for loved ones. Here’s how your brand should be preparing for consumer holiday shopping behaviors…

‘The Most Important Data Privacy Regulation in 20 Years’ Making Sure Retailers & Telco Systems are GDPR Compliant

GDPR

The month of May is upon us, and with it comes the much-anticipated GDPR deadline. For retailers and telcos, GDPR is much more than a data cleanse or a one-off frustrating inconvenience, it’s an opportunity to renegotiate the terms of engagement between people, their data, and your company, whilst also throwing light on the systems you have in place to ensure you remain GDPR compliant both now and in the future.

Mind the Gap – The Rise of Intelligent Guided Selling

Mind-the-gap_blog-three_IGS

In essence, Intelligent Guided Selling enables retailers to become truly omnichannel-ready, by comprehensively unifying every element of the customer engagement experience. It is the combative force for retailers in a perfect storm… As we touched on in our last two posts, poor productivity and diminishing consumer spending represent significant hurdles for retailers. When combined with […]

The NRF Big Show. What Brands can Learn from 3,500 Retailers – Takeaways from a CX Insider

NRF Show

January brought extreme cold weather, snow, and leading retailer brands from across the globe and suppliers wanting to share their innovations to New York’s annual National Retail Federation (NRF) Big Show and Expo event.

Our customer experience insider looked beyond the hype and technical jargon to highlight the trends and tech aiming to make a positive impact on customer experience. And we go further and share the challenges that are still to be addressed.

Breaking it down and spreading it out – why Microservice Architecture Matters for Retailers, Telco and Brands

Microservices

if you’re unable to (or not hell bent on) delivering high-quality software with blistering speed, efficiency and an uninterrupted service, the time to panic was yesterday.

The fact that businesses have a continual and pressing need to deploy rapid, frequent changes is hardly a radical or revolutionary idea, yet whilst developers continue to place an importance on simplifying and breaking down code, many at the top are failing to edify themselves about the real, tangible business benefits of moving from an age old monolith to a smarter, more resilient microservices model.

Omnichannel Futures, Not Just a Flash in the Proverbial Business Pan

Omnichannel-futures

HOW RETAILERS ARE USING OMNICHANNEL THINKING TO IMPROVE CUSTOMER EXPERIENCES. Omnichannel is a becoming a real retail obsession. It’s on the mouths of managers, the headlines of industry media and being demanded by customers (even if they don’t realise it’s omnichannel they are demanding). Don’t be fooled into thinking this buzzword is just hype though. […]

Show and Tell; Showrooming is both a Threat & Opportunity for Retailers

HOW SHOWROOMING CAN BE BOTH A THREAT AND AN OPPORTUNITY FOR RETAILERS

In a recent blog we reported on the top five digital disruptions that physical bricks and mortar stores face in the modern retail world. Number one was showrooming – the practice of browsing and comparing prices online whilst perusing the shelves of a store – and, as we warned then, it is happening in your […]

The Smart Shopper – How Retail must React to Digital Disruption

HOW RETAIL MUST REACT TO DIGITAL DISRUPTION

“There will be a fusion of physical and digital worlds where at some point in future consumers will intuitively shop without perceiving the difference in a world of superposed channels. IBM Retail, 2015 Although the above statement is under 12 months old, there is already a case to suggest that “there will be…” should be […]