Successful Cross-Selling in Telco is About Rethinking Personalisation, Study Shows

Successful Cross-Selling in Telco is About Rethinking Personalisation, Study Shows

CustomerExperienceMagazine // cxm.co.uk
New research has revealed that 37 percent of consumers buying telco products are persuaded to opt for cross-sell opportunities such as TV and broadband packages after seeing deals online…

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