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White Paper: How can Telecoms Plug the Sales Order Leakage Gap?

A white paper exploring sales order leakage in the telecommunications industry.

With changing economic conditions worldwide and an evolving technological environment, the complexity of the telecommunications industry and challenges for growth are under intense scrutiny.

Sales Order Leakage

Having Conversity’s IGS tool in place has been incredibly powerful in helping us maintain those all-important connections with our customers. With the Skincare Advisor, we feel we’ve empowered our customers to browse, select and purchase products with the utmost confidence, while still retaining the human element of the experience that is so important to our business.

Conversity is key to our personalised customer experience strategy. They have helped us create a friction free journey that has significantly increased NPS and engagement with potential customers.

Thanks to the Conversity tool, we have greater insights into our customers’ behavior, which has given us an extra edge when it comes to launching new products, updating offers or maximizing cross-sell opportunities. This flexibility is integral to the way we operate, and Conversity has ticked all the boxes in this respect.

Our aim was to guide consumers, to simplify their purchase decision. However, the level of data insights that enriches the digital audience preferences with Conversity's IGS tool is amazing.

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    Sales order leakage is a common complaint within the telco industry.

    This white paper seeks to highlight the major pain points in a typical telecommunications consumer environment, combining an analysis of insights and trends from operators and looking at how to plug the revenue losses from sales order leakage and considerations to ensure maximum customer experience & loyalty and revenue performance in the future.

    Sales order leakage concerns the loss of customer orders and revenue as a result of high error rates for order-taking and fulfilment, billing process inefficiencies and inaccuracies, high costs of dispute resolutions, inefficient collection processes, and sub-optimal customer sales journeys.

    What will you find in this report?

    The What

    Sales order leakage, the damage to telecoms bottom line.

    The Why

    Reasons for sales order leakage.

    The How

    How can telecoms plug the sales order leakage gap?

    The Solution

    Meeting customer expectations.

    Understand purchase journey, cross-sell & service mindsets

    Our team are experts in guided selling – with 10 years of experience helping businesses give their customers streamlined buying journeys that directly drive conversions.

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