Why is now the time for your brand to invest in guided sales technology?
The concept of guided sales is not, of course, a new one. It is what a sales associate practices in a brick-and-mortar store, in their interactions with a customer that are geared towards providing suggestions and guiding the consumer towards the product or service they may be most interested in buying (and which, crucially, will […]
A quick introduction to conversational sales, and the relevance of this approach for brands
If your retail or direct consumer brand is seeking out the most effective ways to bring in further revenue, it is worth giving some serious thought to the role that conversational sales could play in your strategy. As the “conversational” part of the term suggests, a conversational sales approach is largely concerned with – but […]
New Retail Technology Solution: Conversity Concierge
How can Retail Technology solve the Labor Problem? It was reported in late 2021 that over 683,000 US retail workers quit their jobs in October. That was roughly 4.4% of the labor force at the time. And that result followed the month of September where a further 685,000 staff members walked out of stores. Some […]